First, let’s talk consumer behavior.
We need to understand that your audiences behavior and consumption will change. It’s not a matter of if… but when. 🤪
And we can look to other markets to quickly understand how this change is likely to impact our day-to-day lives.
BUT REAL FACTS: This past weekend, there was an all-time high around the world with more saves and searches on the platform than any other weekend in the history of Pinterest. Say whaaaat? 🎉
YES — because people are stuck at home and consuming more content than ever before. 👏🏼
⟡People are searching for ideas. You have them.
⟡ People are looking for inspiration. You provide that.
⟡ People are looking to buy products. You sell it.
This season is so so so valuable. Of course — take the time needed to rest & reflect, but don’t completely disappear. There’s people out there looking for things you offer! Use this time wisely for your business to connect with your audience, send positive messages & increase your brand awareness using Pinterest.
If you’re not sure how to attract your target audience on Pinterest, let’s navigate this crazy digital world TOGETHER. Send me a DM so you can show up for your dream tribe!👇🏼